With the majority of the population trying their best to stay home as much as possible during this unprecedented time, it’s no question that online sales have grown exponentially. But just how much have they grown? According to Adobe Analytics, U.S. online sales for September increased 43% year over year, equating to $60.4 billion. These numbers are only expected to increase with the rapidly approaching holiday season. With all of these online purchases, there is an obvious increase in the use of packaging to send and deliver goods. Now more than ever it’s important to be using sustainable packaging options for multiple reasons.
Sustainable Packaging is Increasingly Important to Consumers
When an end consumer receives an online order, their very first physical interaction with a brand is the packaging their order comes in. While there are many factors involved in this first impression like size, design, marketing materials, and more, another major […]